Exclusively Fashion Magazine

ARMIN MORBACH

FASHION PHOTOGRAPHER, HAIR STYLIST, MAKEUP ARTIST AND CREATIVE DIRECTOR

HAMBURG, GERMANY

Armin Morbach is an amazing makeup artist, fashion photographer, and creative director of Tush magazine. Armin is the ambassador for Schwarzkopf, which is the number one hair cosmetics company in Germany. He has worked with some of the most iconic supermodels such as Naomi Campbell and Claudia Schiffer. Armin is one of the most talent individuals that can balance and manage his talents. To top that off, he is a fierce hair stylist and is known internationally.

I had the opportunity to interview Armin and ask him a few questions.

Exclusively Fashion Magazine: Can you tell me about your background as a hair stylist and makeup artist?

Armin Morbach: I started my career at Vidal Sassoon in Munich and decided then to travel a lot and work as a freelance beauty editor for different Magazines. While staying in New York I became acquainted with Kevyn Aucoin and I also began to work with make-up. I assisted him a long time until I got homesick and went back to Germany.

EFM: I know that you are the ambassador for Schwarzkopfâs and expert. How did you obtain that opportunity?

AM: I think Schwarzkopf as an innovative company knows that the best way to develop new styles and ideas is to work together with a specialist from the beauty industry. It keeps them at the market and the consumers keep a face in mind they know and they have trust in. Schwarzkopf as a brand is a piece of German „contemporary history“ and I always have been in contact with them. Well and you don’t choose the company, they choose you.

EFM: I love the fashion spread that you collaborated with Tush magazine. Can you tell me the concept behind model Toni's hair?

AM: Toni Garrn is a new Claudia Schiffer; that doesn't mean she could replace her. But her natural beauty, her whole look reminds me of Claudia in the early Nineties. So I think the best thing to do is to assign this whiff of Schiffer aura for Toni as well. Naturally sexy.

EFM: What hair tips can you give to keep hair looking healthy and shinny?

AM: If you take a shower in the morning and put lotion on your body afterwards – don’t wash your hands, just knead the little lotion film in your hair. Don’t save money when it comes to professional shampoo. After blow-drying your hair with heat ,set your hairdryer on cold air!

EFM: What are the hair trends for Fall/Winter 2009?

AM: The comeback of bubble-perm hairstyle! A mix between 70's Disco Glam and 90's perm.

EFM: What are your predictions for spring/summer hair trends 2010?

AM: Red hair is going to be huge!

EFM: You seem to be a very stylish, well put together guy. Can you describe your personal style?

AM: There have been times when I really made a big thing of my own styling. Today it’s not a big deal anymore. I like wearing a basecap, a nice plain T – which is not easy to find – my Tom Ford glasses, an easy pair of Jeans. When there’s a big event I keep it classical, I’m wearing my tuxedo then.

EFM: Tell me something that we don't know about you?

AM: Just got my driver’s license!

EFM: What do you want to be known for?

AM: For being a very good friend and for being chameleonic talented, of course.

EFM: What advice can you give to aspiring hair stylists and makeup artists?

AM: Never change your opinion. If you wanna grow because of your ideas you have to keep your way of doing something.

www.arminmorbach.com

Interview by Rochell “E” James

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